30 minutesplus questions from the room
In person or onlinebased in Amsterdam
In Englishfor international audiences
No kit, no sweata talk, not a workout
The talk
Your audience has a pension plan. Almost none of them have this one.
Women who lead plan everything: careers, teams, finances, succession. The one asset that decides how independent they’ll be at seventy — muscle and bone — rarely makes the list. Not for lack of discipline, but because nobody framed it as something you build.
This talk reframes strength as an emergency fund: one you can only deposit into until about fifty, and spend from for the rest of your life. It’s practical, unsentimental, and built for people with full calendars.
No weight-loss talk. No before-and-after. Nothing about how anyone looks.
What your audience leaves with
The account
Why muscle and bone behave like savings with a deadline — and what happens to the balance after fifty, trained and untrained.
The minimum dose
What two hours a week actually has to contain to count — and what most busy people do instead that doesn’t.
The roadmap
How to make the habit survive a hard quarter, using the same behavioural design that makes any good product stick.
The speaker
Sandra, founder of Vested
Eighteen years in tech, most of them at a desk, on calls and in airports. A certified strength coach who builds programmes for the calendar senior women actually have — not the one fitness advice assumes.
She runs the Vested Executive Program, a twelve-week strength cohort for women in leadership.
- NASM Certified Personal Trainer
- EQF level 4 fitness qualification
- Trained in behavioural design
For organisers
- Good fit
- Women’s leadership networks, executive programmes, summits, ERG sessions and leadership offsites.
- Length
- 30 minutes, plus Q&A. Can be shortened for a keynote slot.
- Fee
- On request.
- Materials
- Bio, photo and a short abstract for your event listing — just ask.